A few months ago I was talking with a local real estate agent. She uses park benches along major roads for advertising, something I think is a waste of money compared with digital marketing for real estate agencies. Last week, after driving this same road for over 20 years, I noticed this bench. That is […]
In the competitive world of real estate, cultivating relationships is far more advantageous than merely buying leads. Relationships build a foundation of trust, loyalty, and personalized service that leads simply cannot provide. When you focus on developing meaningful connections with your clients, you transform them into “customers for life.” This approach not only enhances client […]
GetLocal.zip – Background – A Single Realtor in each Zip Code Discover how our web-based lead generator can provide a competitive advantage for a single realtor in each select zip code. Our platform offers a unique marketing solution by pulling together ultra-local content. It provides a unique realtor the ability to showcase their specialized knowledge […]
Sustaining Your Realtor Lead Pipeline – How Do You Keep the Lead Pipeline Flowing After the First Year? Building and maintaining pipeline is vital for achieving long-term success in the real estate industry. This requires ongoing dedication and a multifaceted approach to both generating and nurturing leads. In this overview, we’ll explore effective strategies to […]
In real estate, the question of when realtors should advertise has no one-size-fits-all answer. While spring and summer are typically busy, smart realtors know the importance of adjusting strategies during slower times. Strategic Real Estate Advertising:Navigating Slow and Busy Seasons for Optimal Impact When the market slows down, realtors should review how well their marketing […]
Realtors have a wide range of marketing options available to promote their services and properties. The choice and combination of strategies will vary based on factors such as target market, budget, local market conditions, and individual choice. Is your advertising budget giving you a high return on investment? Some of the common channels used by […]
Unique realtor content refers to original and distinctive information created by a real estate agent or agency to engage and attract potential clients. Therefore, attracting clients by exposing your unique content is critical. Your content is what sets a realtor apart from the competition and provides value to you target audience. YAKYAK provides a single […]
Go hyper local – There are no absolute, sure-fire ways to ensure you’ll beat out the competition – However, going hyper local and building your reputation as the definitive expert in your community is what we’ve seen as THE critical success factor – Hyper Local Real Estate Marketing And if you’re looking for, without a doubt, the […]
A unique website marketing solution for Realtors that aggregates ultra local data for homebuyers looking for information about a particular zip code. Each site is designed to engage home buyers and sellers, and is optimized to showcase a “single realtor” in each zip code. Advantages – for Realtors Each ultra-local website can offer numerous benefits […]
How Much Are You Spending on Marketing? The amount of your realtor commissions that you should spend on marketing can vary based on your individual circumstances and business goals. Although there is no specific industry standard, a common suggestion is to allocate around 10% to 20% of your commissions towards marketing activities. If you are […]
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